Lierac

LIERAC

OUR VALUES

Since our establishment in 1975, we have been developing innovative cosmetic product proposals that are always ahead of their time.
Created by the hands of a physician with a passion for the changes in physiology experienced by women,
Lierac was built on 3 fundamental pillars: science, femininity and excellence.


THE FOUNDER

It has been over 45 years that Dr. Cariel, specializing in medical aesthetics, has been passionate about issues such as cellulite or stretch marks. He creates Lierac in 1975 with a pioneering approach: to propose real "beauty drugs" to give women a targeted and effective solution to the physiological problems they face throughout their lives.

SCIENCE

Since our creation, we have had our own Research and Development Laboratory. Our mission: to act beyond the obvious, not to be satisfied only with the appearance, to re-teach the skin to work effectively on its own.
Creating exceptional compositions is fundamental to Lierac: sensuous textures are our secret to turning every application into a pleasure and thus prompting systematic repetition.
Today, we are moving towards a "naturalness with reason": an intelligent naturalness where the laboratory ingredient also has its place in the composition, when it respects the skin or the planet more.


THE LIERAC WOMAN

The Lierac woman is both hedonistic, uncomplicated and demanding. He seeks maximum efficiency and knows how to recognize false promises. Over 45 years have passed, we have been building a relationship of trust with her and talking to her without taboos. For her wrinkles, menopause or stretch marks. We speak honestly, to offer her solutions that last over time and accompany her throughout her life: this is always our goal.

THE EXCELLENCE

A pioneer among laboratories, we have always reconciled the demands of science with the aesthetics of a luxury brand. Ensuring effective compositions should not get in the way of the search for the perfect image. Today, science and femininity are expressed by our packaging that combines subtle curves with strict angles. The result is formed in the context of a continuous research with an ecological consciousness, with the aim of giving an increasingly better response every day to environmental challenges. More about Lierac